The 10th Asia Pacific Advertising Festival (ADFEST) is organized to honor excellence in advertising, and recognize the creative talent from the Asia Pacific region. It also provides an opportunity for people in advertising creative circles to meet, exchange experiences and strengthen their contributions to the advertising industry in this region.

The ADFEST awards are open to all organizations and individuals involved in the process of developing advertising materials as specified on the list of categories available below. Work eligible for entry must have run at some time during the period from January 1, 2006 until December 31, 2006.